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The Essentials
₦4,500.00 ₦4,500.00Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That’s what makes this book a “must read”
₦6,000.00 ₦6,000.00
Competitive Strategy
Competitive strategy has transformed the theory practice and teaching of business strategy throughout the world. Electrifying in its simplicity like all breakthroughs porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed. His three generic strategies-lowest cost, differentiation and focus which bring structure to the task of strategic positioning.
Competitive strategy has transformed the theory practice and teaching of business strategy throughout the world. Electrifying in its simplicity like all breakthroughs porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed. His three generic strategies-lowest cost, differentiation and focus which bring structure to the task of strategic positioning.
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