Talespin is an excellent book for corporate business executives and students of communications. Gerry McCusker takes us on an international journey through an enormous variety of public relations disasters showing us with clarity and insight how they can happen to big corporations and individuals alike.
The Paradox Of Asset Pricing
₦5,000.00 ₦5,000.00Asset pricing theory abounds with elegant mathematical models. The logic is so compelling that the models are widely used in policy, from banking, investments and corporate finance to government. To what extent, however, can these models predict what actually happens in financial markets? In the Paradox of Asset Pricing, a leading financial researcher argues forcefully that the empirical record is weak at best. Peter Bossaerts undertakes the most thorough, technically sound investigation in many years into scientific character of the pricing of financial assets.
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