In this riveting book written for new and veteran entrepreneurs, John identifies one hundred key lessons that every entrepreneur must learn in seven areas: Strategy, Education, People, Finance, Marketing and Sales, Leadership, and motivation. Lessons include how to think big, who makes the best business partners, what captivates investors, when to abandon a business idea, where to avoid opening business bank account, and why too much formal education can hinder your entrepreneurial growth.
Competitive Strategy
₦6,000.00 ₦6,000.00
Competitive strategy has transformed the theory practice and teaching of business strategy throughout the world. Electrifying in its simplicity like all breakthroughs porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed. His three generic strategies-lowest cost, differentiation and focus which bring structure to the task of strategic positioning.
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