Talespin is an excellent book for corporate business executives and students of communications. Gerry McCusker takes us on an international journey through an enormous variety of public relations disasters showing us with clarity and insight how they can happen to big corporations and individuals alike.
Kotler On Marketing – How To Create, Win And Dominate Markets
₦3,500.00 ₦3,500.00This book is about WINNING profitably; optimally creating and managing demand from various customers’ focused needs
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